Joi is a Marketing Director with a distinctive background that bridges the gap between high-level business operations and modern digital strategy. After earning her BBA in 2007, Joi spent over a decade mastering business administration, giving her a deep understanding of organizational efficiency and ROI

In 2021, Joi successfully pivoted into the digital space, earning her Digital Marketing Certification from Udacity. Today, she leverages her 15+ combined years of professional experience to lead impactful marketing campaigns. Her unique "business-first" approach to marketing ensures that every digital strategy is backed by solid administrative foundations. When she isn't analyzing campaign data or directing brand strategy, Joi finds balance practicing and teaching yoga as a certified yoga instructor or through the mindful craft of knitting and crocheting.